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Discover the #1 rated resort in the Southeast U.S according to Condé Nast Traveler. Unfolding across the highlands of Virginia in all their smoke-hued grandeur, the Blue Ridge Mountains are a natural paradise of forest-cloaked peaks and sun-dappled valleys. At the heart of this pristine wilderness, Primland Resort awaits on its own 12,000-acre mountain estate. From the regal Lodge with its skirt of emerald fairways to its romantic log cabins and treehouses perched above the Dan River Gorge, winding trails lead to myriad fresh discoveries. Wander the banks of streams alive with trout and chance upon a deer, silhouetted in a backlit glade. Experience the rush of mountain biking balanced with the rejuvenation of the Auberge Spa. Gaze at primeval views and star-filled skies from an on-property observatory, basking in the serenity of nature. At Primland Resort every moment is one to savor.
Primland Resort, Auberge Resorts Collection
2000 Busted Rock Rd
Meadows of Dan, Virginia
24120
Nearest Airport: ROA
Most relaxing vacation I’ve ever taken. The service is incredible and makes each activity feel seamless and catered specifically to you. There are plenty of activities if you want to be adventurous or you can just relax in lodge all day. They even let us go sledding on the golf course with our son which was the highlight of the trip.
Anand P
If we could rate this place 1000 out of 10, we would. We had the absolute best experience here this past weekend celebrating my birthday and engagement. The pictures online do not do this place any justice. We stayed in the Pinnacle King room, and the views from our windows were breathtaking—snow-filled mountains that were nothing less than picture-perfect! All of the food was phenomenal; we highly recommend the pig candy—delicious! What impressed us the most was how detail-oriented all of the staff were. And when we say all of the staff, we mean every single one we encountered. From start to finish, they made our trip incredible! Autumn and Noel were fantastic guides for our horseback riding and ATV ride. They literally got out in the snow with us, smiling all the while, and ensured we enjoyed ourselves. On the day of my birthday, every single staff member wished me a happy birthday without me even mentioning it, and after we got engaged, we received numerous congratulations as well. Jamaica and Ashley at the bar were so kind and made me a special birthday cocktail that was to die for. We just sat and talked to them for hours. Emily, the hostess at the restaurant, was so sweet, and Aaron, our server at Leather Flower, was the absolute coolest—so professional and even shared stories about a famous family member he had :-). Tori and Raine at the Stables restaurant were great as well and the food there was my favorite and don't forget the live music! We absolutely cannot forget about John, one of the restaurant managers, and Will, the GM. They both went above and beyond throughout the entire trip to ensure my birthday and engagement were one of a kind and unforgettable. We cannot thank you all enough for the exceptional service you provided us this weekend. Special thanks also to all of the shuttle service staff who picked us up and carried us back to our rooms safely each night in the snow. We are definitely planning another trip here in the summer to play a round of golf and are also looking into visiting other properties as well.
Adam C
The Primland resort was an experience out of this world. The moment you book the trip you are made to feel welcome and experience the top level service they provide. They make each guest feel welcome and personally know you. I have traveled a lot and never had an experience as magical as this.
Nick I
First the pros: great spa. EXCELLENT food. All meals were amazing. Views were pretty good - best ones were actually on the drive up there. Hiking trails didn't have the grandiose views you would expect. Cons: We stayed in the pinnacle cottages. POOR INSULATION. Heard conversations of next-door neighbors. More shockingly, was kept awake for hours at night because of people stomping above us. It was very disappointing. We came to relax and SLEEP (we have three small children). I attended a yoga class (the instructor was lovely) and it was 50 degrees in the library. Apparently, the heat was broken? So I had to do the yoga class in a sweatshirt and socks.
594elisel - Greensboro, North Carolina
The service was horrible. It took forever to order and get your food. The refrigerator was to be restocked every day and they only did it once because we called and complained. They had no activities planned. The heat was not working in many of the rooms. It was not a pleasant stay.
Luanne M
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